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Microsoft CEO Satya Nadella throws out virtual first pitch for Seattle Mariners — with ‘Halo’ helpers

Microsoft CEO Satya Nadella, along with ex-Seattle Mariner Dave Valle, gets set to throw out the first pitch before the M’s game on Sunday. (Twitter screen grab via @Mariners) Satya Nadella is a big fan of cricket. But on Sunday he wound up for a different sport as the Microsoft CEO threw out the virtual […]

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Home team’s home stream: Seattle Sounders and Amazon sign deal for Prime Video soccer matches

Seattle Sounders FC players, coaches and family members celebrate at CenturyLink Field in Seattle on Nov. 10 after the professional soccer team — with an ownership group loaded with big names in tech — won its second MLS Cup title in three years. (GeekWire Photo / Kevin Liosta) Two Seattle brands are joining forces as […]

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Amazon and NFL renew ‘Thursday Night Football’ streaming deal — and add one Saturday game

A “Thursday Night Football” game as seen on Amazon Prime Video. (Amazon / NFL screen grab) Sports fans missing baseball, basketball, hockey, soccer and just about anything else that should be in play right now are holding out hope for the return of football in the fall. And Amazon is right there with them, as […]

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Amazon inks deal to stream New York Yankees baseball games on Prime Video

Amazon’s Seattle HQ. (GeekWire Photo / Kevin Lisota) Amazon is expanding its sports media footprint with a new deal to stream New York Yankees baseball games this season. The Seattle tech giant will stream 21 Yankees games on Prime Video later this year. The live MLB content will be free for Prime members, but only […]

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Photos: Seattle Sounders fans celebrate team’s second MLS Cup victory with march and rally

Sounders players join fans in a boom, boom, clap. (GeekWire Photos / Kevin Lisota) Seattle Sounders players, coaches, staff and fans took to the streets of downtown Seattle today to celebrate the team’s second MLS Cup victory — a resounding 3-1 win over Toronto FC on Sunday in front of a record crowd at CenturyLink […]

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Scenes from the epic Sounders MLS Cup win: Tech execs enjoy championship as new owners

Seattle Sounders hoist the MLS Cup after their victory over Toronto FC (Geekwire Photos / Kevin Lisota) “Today. We. Make. History.” Macklemore wasn’t lying when he addressed the swath of Sounders FC faithful packed into Occidental Park on Sunday, just hours before Seattle’s pro soccer club set all kinds of records and sent this city […]

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Photos: Thousands of Sounders fans crowd Seattle park for pre-MLS Cup party with Macklemore

Macklemore, rapper and new Sounders owner, performs at Occidental Park before the MLS Cup in Seattle. (GeekWire Photo / Taylor Soper) “This. Is. It.” And it was something. Seattle Sounders FC fans turned out in force Sunday morning for pre-MLS Cup festivities just blocks from CenturyLink Field as the city’s pro soccer team got set […]

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Seattle vs. Toronto: Ranking their tech hubs and sports clout as cities face off for MLS Cup

The MLS Cup trophy atop the Space Needle in Seattle this week. (Seattle Sounders FC Photo via Twitter) It’s a familiar feeling. For the third time in four years, the Seattle Sounders FC and Toronto FC will meet in the MLS Cup to settle the question of soccer supremacy. But there’s also something familiar about […]

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#GeekiestSoundersFan wins MLS Cup pitchside seats with this nerdy 8-bit rap

Former Seattle Sounders defender Zach Scott announces the winner of the #GeekiestSoundersFan contest at GeekWire’s Playbook event in Seattle. (GeekWire Photo / Kevin Lisota) His name is Andy Hartpence, and he normally raps about video games, computer science and robots. But this week the Seattle nerdcore hip hop artist’s sly and silly rhymes about his […]

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Fitness startup Katalyst raises $5.6M for Peloton-like electrified workout experience

(Katalyst Photo) Seattle startup Katalyst has raised $5.6 million for an at-home workout experience that uses full-body electrical muscle stimulation (EMS), a training technique that’s popular in countries such as Germany, Japan and Brazil. The round was led by London-based investor Octopus Ventures, whose partner Jo Oliver sits on the startup’s board. Katalyst CEO Björn […]

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