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Fantastic? Not quite, but here’s what fans look like in NBA’s virtual experience using Microsoft Teams

Video boards surrounding an NBA basketball court will project images of fans watching from home. (NBA Photo) Courtside seats at a Lakers game used to be such a prestigious thing. But 2020 is a different NBA fan experience thanks to the pandemic, and it doesn’t look like Jack Nicholson made it into a test of […]

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NBA will use new Microsoft Teams ‘Together’ feature for virtual fan experience during games

More than 300 fans will be shown on 17-foot video screens during NBA games this season, interacting with each other via Microsoft Teams. (NBA Photos) The NBA is getting help from Microsoft to improve the fan experience as the league embarks on an unprecedented shortened season amid the pandemic. The two organizations, which announced a […]

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Let’s get Kraken! Seattle hockey team has a name and logo as sports mystery finally surfaces

The new logo for the Seattle Kraken NHL team. (Seattle Kraken Image) Seattle’s professional hockey team finally has a name — and it’s time to get Kraken. In a much-hyped branding reveal on Thursday morning from the construction site where a new Seattle arena is being built, the Seattle Kraken team name, logo and colors […]

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Mariners owner talks coronavirus safety measures and why baseball is vital to the national psyche

Seattle Mariners outfielder Kyle Lewis makes a catch during Summer Camp while wearing a mask at T-Mobile Park in Seattle. (Seattle Mariners Photo via Instagram) Seattle Mariners majority owner and chairman John Stanton thinks the country could really use some baseball right about now to help heal some of its ailments. To get there, his […]

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T-Mobile and Seattle Mariners putting fans on the mound with immersive livestream during practice

The view looking toward home plate from the pitcher’s mound at T-Mobile Park in Seattle. (T-Mobile Image) You might not have what it takes to throw a pitch for the Seattle Mariners, but you can at least stand around on the mound and watch. Virtually at least. T-Mobile and the Mariners are teaming for another […]

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The future of sports, a GeekWire virtual event with leaders from Seattle Sounders, UW and WSU

How can professional and collegiate sports return safely? Which technologies and approaches will ensure a seamless transition back to the playing field, and ultimately to the stands? That was our topic on this special GeekWire Virtual Roundtable, with Pat Chun, Washington State University director of athletics; Jennifer Cohen, University of Washington director of athletics; and […]

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GeekWire Podcast: Three tech stories that show how COVID-19 is radically changing our lives

Here’s what we’re talking about on the GeekWire Podcast this week. The world of the COVID-19 pandemic is unlike anything any of us has ever experienced. We covered three stories this week that give us a glimpse into how the virus is changing our lives: We’ll talk about the new realities of work, through the […]

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Seattle Mariners try to keep fans in the game with streaming practices, virtual cheering and more

Seattle Mariners players and coaches are seen on the field at T-Mobile Park during a livestream of one of the team’s Summer Camp workouts. (YouTube screen grab) If you’re going to root, root, root for Mariners in Seattle these days, you’re going to have to do it virtually as baseball has taken on a whole […]

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