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Teams players: Seattle Seahawks and Microsoft partner to put fans in a virtual ‘Pregame Huddle’

Seattle Seahawks receivers D.K. Metcalf, left, and David Moore interact with fans via a Microsoft Surface Hub set up at CenturyLink Field for pre-game activities. (Microsoft Photo) The Seattle Seahawks are running another play from an evolving virtual fan engagement playbook, teaming with Microsoft once again, this time to connect fans in Microsoft Teams with […]

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T-Mobile swings for 5G fences at World Series with FieldCams and BatterCams during batting practice

T-Mobile cameras will put fans on the field for World Series batting practice. (T-Mobile Photo) T-Mobile is promising baseball fans a unique look at player warm-ups before the start of the World Series on Tuesday, with 5G-powered FieldCams and BatterCams streaming the action. The Bellevue, Wash.-based wireless carrier, which has an ongoing partnership with Major […]

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Amazon reaches NFL playoffs: Report says tech giant has deal to stream wildcard game this season

(NFL Image) Amazon is taking its NFL streaming rights beyond “Thursday Night Football” and into the playoffs. The Wall Street Journal reported Wednesday that the tech giant has reached a deal to broadcast one of two new wildcard games added to the schedule this season. The agreement was reportedly announced to team owners during a […]

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Amazon streams Thursday Night Football again with new X-Ray feature, audio feed, Twitch shows

(Amazon Image) Amazon will kick off its fourth consecutive year of streaming Thursday Night Football games later this week as Tampa Bay visits Chicago amid an unusual NFL season with the ongoing pandemic. Prime members will have access to a couple new features while watching the games. Last year Amazon rolled out a custom version […]

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Boost Sport raises $1.3M to help basketball teams win more games with video analysis tech

Boost Sport CEO Mustafa Abdul-Hamid. (Boost Sport Photo) Boost Sport, a Seattle startup that helps basketball teams analyze their performance with video analysis technology, raised a $1.3 million seed round. Founded in 2016, the company uses machine learning and artificial intelligence that lets coaches and trainers pull data insights from video footage without having to […]

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