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Will robots replace live sports production staff? ESPN Monday Night Football execs sound off

ESPN technicians and NFL game staff chat about new camera equipment embedded in the first down marker and sideline pylons before a Monday Night Football game Dec. 2 in Seattle. (GeekWire Photo / Taylor Soper) Technology is changing the way we watch live sports. The innovation dates back decades, from the advent of the color […]

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In new lawsuit, Seattle Seahawks accused of trying to ‘obtain a monopoly’ on the number 12

Jody Allen (right), sister of Paul Allen and the new Seahawks owner, helps raise the 12th Man flag and pumps up the crowd before a game. (GeekWire Photo / Kevin Lisota) It’s no secret that the number 12 is important to the Seattle Seahawks. The team refers to fans as 12s, raises a 12th Man […]

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Vicis board places high-tech football helmet maker into receivership in bid to find buyer

Former Seattle Seahawks wide receiver Doug Baldwin sports the Vicis Zero1 helmet in a preseason game back in 2017. Baldwin was also an investor in the startup. (GeekWire Photo / Kevin Lisota) Update, Monday, Dec. 23, 3:10 p.m.: This story has been updated with additional comments from Vicis Board Chair Bruce Montgomery. Just days after […]

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Vicis lays off more than 100 employees in latest blow to troubled football helmet maker

Vicis headquarters building in Seattle’s South Lake Union neighborhood. (GeekWire Photo / Kurt Schlosser) Seattle startup Vicis officially eliminated the jobs of more than 100 employees on Friday, including its interim CEO, in the latest sign of problems at the high-tech football helmet maker. Previously, the company had furloughed employees, putting a majority of its […]

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What happened to Vicis: Inside the collapse of the high-tech helmet maker, as board decides its fate

A display inside the Vicis headquarters building in Seattle’s South Lake Union neighborhood. (GeekWire Photo / Kurt Schlosser) Inside the lobby of Vicis‘ headquarters in Seattle this week, floor-to-ceiling images on the walls showed young football players wearing the company’s high-tech helmet. A portrait of former Seattle Seahawks star Doug Baldwin loomed behind a reception […]

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NFL partners with Amazon Web Services to improve player safety and ‘shape the future of football’

AWS chief Andy Jassy (left) and NFL Commissioner Roger Goodell announce a new partnership Thursday at Amazon’s re:Invent conference. (Amazon stream screenshot) The National Football League is turning to Amazon’s cloud technologies as it looks to improve the safety of its players. The NFL and Amazon Web Services today announced a new partnership to learn […]

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Photos: Seattle Sounders fans celebrate team’s second MLS Cup victory with march and rally

Sounders players join fans in a boom, boom, clap. (GeekWire Photos / Kevin Lisota) Seattle Sounders players, coaches, staff and fans took to the streets of downtown Seattle today to celebrate the team’s second MLS Cup victory — a resounding 3-1 win over Toronto FC on Sunday in front of a record crowd at CenturyLink […]

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Jeff Bezos’ name surfaces again in report saying Amazon CEO is interested in owning NFL team

Amazon CEO Jeff Bezos. (GeekWire Photo / Alan Boyle) We know Jeff Bezos has whipped together pancakes for Seattle Seahawks quarterback Russell Wilson. Could the billionaire Amazon founder also be working on a recipe that will make him an NFL team owner? A new report from CBS Sports is revisiting the idea that the world’s […]

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Sneaker startup Vimazi pairs runners with shoes based on their speed

Vimazi co-founders John Zilly and Scott Tucker. (Vimazi Photos) Nike has more than 100 styles of men’s running shoes and more than a dozen ways to filter through them on its website. But nowhere in the shoe-buying experience will you be asked to consider one of the most basic running-related questions: How fast do you […]

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Scenes from the epic Sounders MLS Cup win: Tech execs enjoy championship as new owners

Seattle Sounders hoist the MLS Cup after their victory over Toronto FC (Geekwire Photos / Kevin Lisota) “Today. We. Make. History.” Macklemore wasn’t lying when he addressed the swath of Sounders FC faithful packed into Occidental Park on Sunday, just hours before Seattle’s pro soccer club set all kinds of records and sent this city […]

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