Seattle’s CenturyLink Field, home of the Seahawks and Sounders FC, is being renamed Lumen Field, the Seahawks announced on Thursday.
The new name comes after a rebranding of CenturyLink to Lumen Technologies, which was previously announced in September. The new stadium name was unanimously approved in action taken later Thursday by the Washington State Public Stadium Authority (PSA), the Washington state public corporation owner of the stadium.
“The funds generated by the naming rights agreement with Lumen Technologies provide the PSA with nearly $70 million over 15 years dedicated to its mission to maintain the stadium and event center and ensure it will remain in first-class condition for years to come,” Fred Mendoza, chair of the PSA Board of Directors, said in a statement.
The CenturyLink Field name dated back to 2011 and in some fan circles the stadium came to be known as The CLink. The facility originally opened as Seahawks Stadium in 2002, and Qwest Communications took on the naming rights with Qwest Field in 2004. CenturyLink acquired Qwest and the name changed again and a new deal in 2017 extended the naming rights through the 2033 season.
In-stadium signage replacement has begun and external branding — including the huge name on the roof of the stadium — will be completed before the start of the Seahawks 2021 season. The stadium’s multi-purpose event center will now be known as the Lumen Field Event Center.
Same stadium, same home, new name. Amazing things are about to happen. Welcome to Lumen Field.https://t.co/kg3xBJHPbz pic.twitter.com/1m2XhzLISS
— Lumen Field (@CenturyLink_Fld) November 19, 2020
The Seahawks play their first game in Lumen Field tonight on “Thursday Night Football” against the Arizona Cardinals.
Seattle’s major sports stadiums all carry the names of technology companies … sort of.
Lumen Technologies is a telecommunications company and enterprise technology platform. Across the street from Lumen Field is T-Mobile Park, the baseball home of the Seattle Mariners, where naming rights were taken over by the Bellevue, Wash.-based wireless carrier in 2018 for a reported $87 million.
The NHL’s Seattle Kraken and WNBA’s Seattle Storm will play in Climate Pledge Arena, a $1 billion in-progress remodel of KeyArena in the city’s Lower Queen Anne neighborhood that was named by Amazon.
Editor’s note: This story was updated to reflect that the Washington State Public Stadium Authority approved the name change.